Posts Tagged ‘conference’

It’s about our rate of innovation

By Troed Sångberg | Published: August 22nd, 2011

In just two days Media Evolution The Conference begins in Malmö, Sweden. This blog post is about one of the themes of the conference that strikes me close to heart as a futurist – Man & Machine.

I’m writing this on a train, on my way to meet both colleagues, acquaintances and people I’ve so far only heard of but never met. For myself and most people this is something we look forward to. We love to meet, talk, exchange thoughts and ideas.

The same drive, true since the human race was spread out in pockets on the Sahara savannah (which wasn’t a desert back then), is one of the reasons us humans love to go to conferences, to pick up the phone, to read blog entries like this one. We’re simply the chatty animal.

I’ve dabbled in mapping the rate of human innovation to two other variables, the latency between our minds and the bandwidth with which we are able to transmit information. 8000 years ago, on that savannah, there was a local group of people we knew in detail, and every so often we got together with other groups of the same size to exchange goods and stories.

The first major society came about in the Nile valley, since catastrophic climate change dried out the lush savannah and the closest major body of water was the mighty Nile river. This made it possible for even more humans to exchange even more information, thus ideas, and we got amongst other things the written language.

Written language means we could now store information over time. It became possible to tell people, not to Google it, but to go read the walls in the temples.

Cutting the rest of the list somewhat short:

[...] Library of Alexandria, the printing press, the telegraph, newspapers, photography, telephone, TV, modems, Internet, mobile phones, mobile Internet devices [...]

… brings us to today. Most people reading this blog probably carries a mobile, with which they feel constantly in the know. No information is more than a few clicks away, and that has changed a lot of the activities that only a few years ago were very different. When I grew up, out in the countryside, I sometimes called a friend in the slightly smaller town six miles away to say I was coming over before jumping on my bike. When I arrived there could’ve been a change of plans, his family were suddenly not at home and I couldn’t call them. They couldn’t call me. It was a black hole of unused time (although I got a lot of exercise).

That doesn’t happen today, and we’re on our way to change our reality in an equally disruptive way again. We still, even with our most modern mobile devices, experience information through a “keyhole”. If I want to read the text someone just sent me, I felt the buzz in my pocket, I need to first pull out my mobile – read it – and when I’m done I’m going to put down the mobile again.

There’s a waste of attention span here. When something happens that interests me (of which I’m in control, depending on where I am and what I’m doing) that should be visible to me without me having to perform an expensive task switch or navigate about my plethora of devices.

The interaction part of our digital experience is going to [have to] move up into our active attention sphere – in front of our eyes, with completely new ways of interface navigation possibilities.

Granted, I only started wearing glasses a few months ago, but even the slightly better vision they give me – or for many just the ability to dim strong sunlight – is enough for us to put them on our noses. If we in addition get the opportunity to experience a much fuller reality, where we can gain additional knowledge about the world around us as well as being able to interact with other minds with even lower latency and higher bandwidth, we will.

Augmented Reality visors will continue the path of merging man and machine, technological human-to-human communication devices, raising the possible speed of human innovation once again.

See you at the conference! In addition to everywhere else I’m naturally going to be at the “Our relationship with technology” discussion table :)

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Unwillingly disconnected

By Troed Sångberg | Published: November 1st, 2010

I recently made a comment in a thread on future developments in bio technology with the view that I already consider myself to be technically augmented. Thanks to my mobile and its always-on connection to the Internet I have access not only to global human knowledge, but to my social circles and situational as well as location based information at the point of need.

Actually, that’s only true most of the time. When traveling, although there are some exceptions, that augmentation of mine is cut off. I become disconnected – and it hurts.

I’m writing this while on a train, which is one of the more positive traveling experiences. My mobile is connected throughout the trip, and if the train company offers WiFi (or I bring my mobile broadband) my laptop is as well. Since the train manages to arrive at my destination without needing my constant attention and guidance, I can also write blog posts like this one. Let’s claim that trains fulfill two of the three needs I’ve identified as being important when traveling – and let me get back to what they are in more detail later.

Tomorrow I’m going to catch a plane to Munich, where I will participate in a panel on Thursday with a topic related to this blog post. I fly quite a lot. When in an air plane, being connected becomes more complicated. We’re told to turn our mobiles off (with dubious motivation, but that’s a topic for another time) and to only use non-wireless equipment while in the air. To be fair, there are some airlines now offering in-flight WiFi, but it’s still an exception. I’d say flying currently only fulfills one, maybe two, of the three needs we have when traveling.

The conference I’m going to be at is Telematics Munich, an event focusing on the in-car digital environment. I like cars. I’ve had a driver’s license for about 18 years now and for most of that time I’ve commuted daily by car. For traveling, it’s a strange environment. While passengers in a car have a similar experience to passengers on a train, it’s quite hard to be connected as a driver. There’s no problem with the actual connection to the Internet, but since constant attention is needed to stay (safely) on the road there’s a struggle of concentration. Some research claims that the dangers we associate with using mobiles when driving is actually due to the shift in attention, and while headsets and voice commands allow us to at least have our hands free it’s still not optimal, and this is an area where I project a lot of future development to take place (not only self-driving cars, as is being researched by our friends at Google). Driving, currently, can be said to barely fulfill a single one of the three needs we have when traveling.

In my view, those needs are:

1) Being connected [to the Internet]
2) Having available attention [to act upon events]
3) Reciprocating information [about the travel itself]

This third need is barely being tapped into at the moment, and this is where I see very fertile grounds for new ideas and new business opportunities. One of the first well executed solutions I came in contact with was Waze, the crowd sourced navigation service. It feels quite natural that it’s the current speed with which you can travel on a specific road that’s important – not the speed limit or historic data. The current road conditions being easily crowd sourced from the very ones currently traveling on that road, and easily collected through their Internet connected mobiles.

But what about all the other dynamic conditions around us when traveling? Seatguru helps me select good seats when flying, but how can I find out where the currently shortest queue is for the bathrooms? Is there fresh coffee in the bistro on this train right now? Do I know the persons in the car in the other lane up ahead?

Let’s call it social. It’s either the perfect use of an otherwise overused term, or it’s at least the best one I could find. I want traveling to become more social, dynamically, at the point of need, where everybody reciprocates.

This is what I want to discuss in my panel at Telematics Munich. I’m currently on the first leg of a train-flight-car trip to get there.

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Sony Ericsson at Web 2.0 Expo New York

By Troed Sångberg | Published: November 19th, 2009

Sony Ericsson Web 2.0 Expo New York booth

Sony Ericsson Web 2.0 Expo New York booth

As you might’ve seen if you follow me on Twitter – @troed – I’m at the Web 2.0 Expo conference in New York this week. While some of my thoughts on the conference are in my tweets, more will come when my hotel gets the Internet back up working (or I get back home) – but until then there’s one observation I’d like to share.

I now know why some believed teenagers weren’t using Twitter.

Web 2.0 safety sign

;)

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